Who owns amart sports

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Best of shopping Premium Membership. In the know quiz. Frank Chung. SRG remains confident that the diverse formats and assortments can be managed through adequate merchandising systems, with a plan in place to enhance ranging processes over the next three years. SRG also said that it expects to come in at the upper end of its previous EBIT guidance of 16 to 18 per cent above the prior corresponding period. Skip to content Email Login. Forgot password. Social Login Google.

Free Subscription Subscribe Access 15 free news articles each month. Part of Retail Week First Name This Field must be filled. Last Name This Field must be filled. The Amart brand will disappear by the end of October. The Super Retail share price increased by almost 4 per cent on Tuesday morning but then gave up part of those gains to close up 2. The Australian sporting goods market is facing increased competition as Amazon prepares to set up a locally-based operation and global retailing giant Decathlon prepares to open its first physical store in Sydney late in after setting up a dedicated Australian online business more than a year ago.

Decathlon, a French-based company which has become a powerhouse in Europe and Asia, plans to eventually have a stable of about stores in Australia. United Kingdom sports and fashion retailer JD Sports has also entered the increasingly crowded Australian market. Mr Birtles said that Amart had been a strong performer but converting to just one brand was the right strategic move as "we anticipate and respond to changing and market dynamics that continuously evolve". The broader Australian sporting goods retailing market was growing at "somewhere between 3 and 4 per cent" and both Amart and Rebel are growing at a faster rate with like-for-like sales increasing by around 4.

Mr Birtles said the conversion of the Amart stores would generate improved gross margins through "range optimisation", the reduction of underperforming categories, and lower costs in marketing and administration. He said Rebel would need to invest in "competitive prices and promotions". The switch to Rebel would also enable a sharper approach to the omni-channel retailing model, where customers wanted a seamless experience and maximum choice whether they were buying from a physical store or through the Rebel e-commerce site.

The Amart Sports brand will be officially discontinued on November 1, with Rebel stores to be operating by then.